Research Institution Gives Away Research, Increases Sales
South African lessons: Human Sciences Research Council (HSRC)
Lawrence Lessig notes on his blog the experience
of the HSRC changing their publishing model. They started “to give away all their research books for free online, and offer a high quality print-on-demand service for anyone who wants the paper version. The result: ‘the sales turnover of the publishing department has risen by 300%.’”